Mistreatment by your own fanatics is OK

[T]he Cheonan “was sunk as the result of an external underwater explosion caused by a torpedo made in North Korea.”

but

despite a national outpouring of grief, the senseless attack aroused surprisingly few public demonstrations of wrath with the North. Brian Myers, a writer on North Korea, notes that there was more palpable anger in 2002 when an American army vehicle ran over two South Korean schoolgirls.

and in Afghanistan

A history of botched raids and air strikes by coalition forces lends rumours of their alleged mistakes credibility, even where the insurgency is weak. As the war intensifies and mishaps multiply around the country, winning hearts and minds may become even harder. A neighbour of the victims in Koshkaky speaks for many: “If the Americans do this again, we are ready to shed our blood against them. We would rather die than sit by and do nothing.”