Saturday, December 11

Feel-Good Politics

Chris Suellentrop discusses The therapeutic activism of MoveOn.org:
...MoveOn, despite all appearances, has never been about practical politics. Rather, it's an exercise in group therapy.

There are worse things to do in life than make people feel good, but most political organizations—especially ones that spend more than $30 million during an election and get called a left-wing Christian Coalition—have more concrete goals. MoveOn, however, isn't an organization so much as an outlet. It's a network of aggrieved liberals, connected by the central nervous system of the Internet, and it enables its members to convince themselves they're "doing something" when they're really not.

...MoveOn doesn't merit any blame for Kerry's defeat. It just deserves to be added to the long list of Internet bubbles that were inflated by unrealistic media expectations and self-created hype.

...Beyond the presidential campaign, only four of the 26 candidates endorsed by MoveOn won their elections this year. Since its creation in 1998, it's hard to come up with a single significant political achievement that can be credited to MoveOn. It did nothing to stop the impeachment of President Clinton, the event that galvanized the group into existence. Nor could it stop the recall of California Gov. Gray Davis, the war in Iraq, congressional redistricting in Texas, or the election of President Bush. During the presidential campaign, MoveOn received its heaviest dose of publicity for a failure of sorts, when CBS rejected its proposed Super Bowl ad. Dean was mocked for placing a distant third in Iowa. MoveOn just keeps moving on.

...The group declares its actions to be a success when it organizes its members to call a congressional office every five minutes, or to circulate an e-mail, instead of when one of its political aims is achieved. MoveOn has turned itself into a perpetual motion machine, one that's great at inspiring its members to engage in the political version of treadmill running but never goes anywhere.

"They say they want to mobilize Democrats, but it doesn't seem like they have any infrastructure to do so," an aide to one of the Democratic presidential candidates told me. "It seems that they run ads to build name recognition, so they can raise money, so they can run more ads." If the goal is to energize the Democratic base, MoveOn isn't even succeeding at that, the aide complained. They're "just exciting a finite universe of hysterical liberals."

In the days after Sept. 11, Americans wanted to do something, anything to help those who had been struck by tragedy. So they did something: They gave blood, and they went home feeling better about themselves, knowing they had done their part. Later, they found out that the country had given so much that, more than likely, their contribution was thrown away. During the therapeutic politics of the 2004 presidential campaign, MoveOn was the Red Cross: It made liberals feel better, but all those $50 contributions were wasted.
I thought of that when I read Dan Balz's DNC Chief Advises Learning From GOP:
The new chairman [of the Democratic National Committee] faces frustration among state leaders, who complain that the national party has neglected them, and a possible revolt from grass-roots activist groups such as MoveOn.org, which say they are determined to wrest control from corporate and Washington-based interests.

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